Pubdate: Thu, 30 Nov 2000 Source: Vancouver Sun (CN BC) Copyright: The Vancouver Sun 2000 Contact: 200 Granville Street, Ste.#1, Vancouver BC V6C 3N3 Fax: (604) 605-2323 Website: http://www.vancouversun.com/ Author: Chad Skelton, Vancouver Sun Series: Searching for solutions - Fix on the Downtown Eastside http://www.mapinc.org/thefix.htm THE BUSINESS PAGES Green Revolution Sweeps Coca Fields. Marketing Innovations Remake Heroin's Image For The Suburban Youth Market. Quality And Productivity Up, Prices Down. Could Things Be Going Any Better For The Drug Industry? Over the past decade, quality has improved even as prices have fallen. Each year, manufacturers find ingenious new ways to make their product better and cheaper. Entrepreneurial retailers set up just across the street from each other advertising lower and lower prices, while others explore new avenues of marketing and distribution. In the new economy, these conditions are the business reality for everything from laptop computers to microchips to cell phones. In Vancouver, they are also the reality for merchants of heroin and cocaine. It's a bit of a cliche to say that the international drug trade is a big business. With an estimated $400 billion US a year in international sales, the business is larger than the world's steel and automobile industries combined. But the drug trade is also one of the most innovative industries in the world. From cartels in Colombia that devise ways of getting more cocaine out of each coca plant to the street-level dealers in Vancouver who convince high-school students to try heroin by smoking it, the drug industry does more than just passively supply addicts. It is, instead, an aggressive commercial machine bent on expansion through increased purity, lower prices and new products. In short, it is a a formidable, perhaps even unbeatable, competitor. Vancouver: Heroin's Factory Outlet As Detective Rob McLaren of the Vancouver police drug squad begins to explain the variation in Vancouver drug prices ("Heroin is a lot more volatile than cocaine"), he stops himself in mid-sentence. "I sound like a stockbroker." McLaren, who has been an expert witness at hundreds of drug trials, has kept track of this city's drug trade for close to a decade. During that time, he has seen the street price of drugs -- especially heroin - -- drop to be among the lowest in North America. The RCMP's drug intelligence unit reports that the price of a gram of heroin in Vancouver last year was about $180-$200. The price was double in Toronto, at about $400 a gram. The price gap is smaller for cocaine but still significant, at $80-$100 a gram in Vancouver compared to $150 in Toronto. Why is heroin so much cheaper here? "We're higher up in the supply chain," McLaren explains. Traffickers based in Vancouver buy their heroin directly from Southeast Asian producers in places like Myanmar (Burma). Traffickers in Toronto, meanwhile, buy their heroin from Vancouver. "We're the first step in the pipeline, so we get the best prices," McLaren says. And since the early 1990s, Southeast Asia has been a strong and growing source of high-grade heroin -- pushing purity up and prices down. "Heroin started to drop in price dramatically and widened in availability" during the past decade, McLaren says. But reliable supply isn't the only reason for Vancouver's low drug prices. The drug trade here is also remarkably competitive at the retail level. Dealing drugs has always been an attractive way to make fast cash. But the criminal penalties for drug dealing in many North American cities deter most from taking up the trade. Vancouver, meanwhile, is widely believed to have some of the most lenient courts in the country. It also has a large group of offenders -- Honduran refugee claimants -- who usually flee the country when released on bail, meaning no criminal deterrent is likely to be very effective. "We have an oversupply of dope and an oversupply of dealers," McLaren said. "So the price is cheap." The increased purity of heroin, coupled with its dropping price, is believed to be one of the main causes for the rash of overdose deaths on the Downtown Eastside. Other impacts are harder to determine. Some believe cheap prices attract addicts from other parts of the country. Cheap heroin -- a tenth of a gram can usually be bought for only $10 -- may also encourage more users to try the drug. The concentrated customer base on the Downtown Eastside also affects the market. A marijuana dealer is likely to have a large number of occasional customers who aren't very price sensitive because they use the drug so rarely. But hard-core heroin or cocaine addicts purchase so many hits in a given week, and the drugs comprise such a large proportion of their budget, that price is far more important to them. Their purchasing frequency -- often several hits a day -- also makes a hard-core addict a cash cow for dealers. Street-level dealers can make a healthy profit with only a dozen or so loyal hard-core customers, McLaren says. And because each addict is a potential windfall, competition for them is fierce. Dial-a-dope operators who deliver cocaine or heroin to users downtown hand out handwritten "business cards" with their name and phone number to addicts while they badmouth the competition, McLaren says. Many dealers will also allow a reliable customer to buy drugs on credit if they're short of cash. "It's just good customer service," McLaren says. "Sears does the same thing." And like any good business, some dealers have tried to expand the market. Just as crack lured new users to try cocaine, the purity of heroin has increased so dramatically that many dealers have encouraged their customers to try smoking it. As with crack, an addict who smokes heroin tends to get a more intense, but briefer, high -- increasing the number of fixes per day and the profits for dealers. Dealers have also found that cheap, smokable heroin has opened up a whole new market -- suburban teenagers -- who stayed away from heroin because they associated it with downtown junkies. "There is no stigma attached to [smokable heroin] because you're not using a needle," McLaren says. "They don't see it as addict behaviour." How Bolivia Kicked Its Drug Habit B.C. certainly has a significant homegrown narcotics industry. Methamphetamine labs have sprouted up with increasing frequency, and the province's marijuana industry is one of the largest in the world - -- and one of the province's largest export industries. But when it comes to the twin demons of the Downtown Eastside -- cocaine and heroin -- traffickers must look far outside our borders for product. That links Vancouver to a massive global narcotics industry. And just as you can't explain rising gas prices at the pump down the street without understanding how much oil Saudi Arabia is producing, the heroin and cocaine markets on the Downtown Eastside are in many ways dictated by what goes on in far-off places like Myanmar, Bolivia and Peru. Cultivation of the plants used to make hard drugs is concentrated in remarkably few countries. The coca plant that serves as the base for cocaine is essentially grown in only one geographic area: the Andes. And only three countries account for virtually all cultivation: Colombia, Bolivia and Peru. Poppies for heroin can be grown in far more locations, and at least 13 countries have been source countries for the drug at one point or another. But even heroin cultivation is heavily concentrated in just two countries. Afghanistan and Myanmar accounted for 90 per cent of the world's opium production in 1999, according to the U.S. state department. The heroin in Vancouver comes primarily from Myanmar, while inferior Afghan heroin feeds the European market. With the production of drugs for the world market concentrated in so few countries, narcotics has become an integral part of some small nations' economies. In the late 1980s, for example, United Nations drug experts estimated cocaine production in Bolivia accounted for as much as 15 per cent of that country's gross domestic product and employed up to 16.7 per cent of its work force. Cocaine, in other words, was as important to the Bolivian economy as forestry is to B.C.'s. (It employs 14 per cent of B.C. workers and accounts for 17 per cent of our GDP). In the second poorest country in South America, it was hard to say no to drug money. Jobs in cocaine cultivation and processing in Bolivia's Chapare region absorbed many people who were thrown out of work by the closing of the country's moribund mining industry in the 1980s, UN drug reports indicate. And there were additional jobs in supporting industries. Toilet-paper production skyrocketed, for example. By the mid-1980s, more than half the toilet paper produced in Bolivia was being used in Chapare as a filtering agent for coca paste. By 1994, tiny Bolivia (population eight million) was producing an estimated 89,000 tonnes of coca leaf a year, supplying almost one-third of the world cocaine market. Since then, however, production has plummeted. Last year, only 23,000 tonnes of cocaine were produced - -- a 74-per-cent drop in just five years. Cocaine now makes up only two per cent of the nation's economy. The sharp decline is due in large part to programs launched by the U.S. government to destroy Bolivia's cocaine industry while paying drug farmers to switch to legal crops like bananas or tangerines. Unlike marijuana, which can be grown hydroponically indoors, coca plants are farmed out in the open in the Andes. They provide a clear, stationary target for U.S.-sponsored planes carrying biological agents that destroy the plants. The scenario looks much the same in Peru, which has also seen a significant decline in cocaine production. In 1992, the country produced 224,000 tonnes of coca -- about two-thirds of world production. By 1999, thanks in large part to crop-eradication programs launched by former President Alberto Fujimori, production had declined some 70 per cent. How To Build A Better Cocaine Plant In the early 1990s, Peru and Bolivia accounted for the vast majority of the world's cocaine supply -- by some estimates as much as 90 per cent. But in the space of a decade, production in those two countries dropped by more than 70 per cent. Tens of thousands of acres that used to be full of coca plants have been destroyed or replaced by tropical fruit. In response, cartels in Colombia have tripled cultivation, but the end result would still seem to be bad news for the drug trade: The amount of land growing coca in the Andes is down by about 13 per cent since the early 1990s. Yet, none of this has affected the supply of cocaine on the world market. In fact, supply is steady, and prices have dropped. Crack is now showing up in large quantities in both Canada and Europe. So where is all that cocaine coming from? Aware of an impending shortage in raw production, the drug syndicates of Colombia got to work trying to find a better way of harvesting and refining cocaine. They found one. An undercover operation launched by the U.S. government known as Operation Breakthrough concluded in 1999 that the cartels had developed a new strain of coca with a higher potency and had come up with new and better laboratory methods for processing coca leaf into cocaine base. The result? While the availability of raw coca plant has dropped dramatically, the cartels have been able to maintain the supply of refined cocaine. Colombia's Cartels Diversify Still, the prospect of a coca plant shortage got nervous drug cartels thinking about diversification. In the past few years, U.S. drug reports indicate that Colombian and Mexican drug syndicates have made major investments in heroin cultivation and production. Most of that infrastructure is not yet in place, and heroin production in Latin America is still minuscule compared to Southeast Asia. (Last year only four per cent of world heroin came from Colombia and Mexico.) But in the early 1990s there was no such thing as Colombian heroin. U.S. drug agents are convinced criminal organizations in Latin America see heroin as a lucrative new business for them and will ramp up production soon. While coca can grow in only specific geographic areas, the opium poppy is fairly adaptable. And while it can take up to two years for a perennial coca bush to be ready for harvest, opium gum can be harvested as quickly as four months after planting. - --- MAP posted-by: Richard Lake