Pubdate: Tue, 20 Feb 2001 Source: Associated Press Section: International News Copyright: 2001 Associated Press Author: Matthew J Rosenberg, Associated Press Writer LATEST VICTIM OF GLOBALIZATION: JAMAICA'S MARIJUANA CROP HANSON DISTRICT, Jamaica -- From a distance, the fiery rays of the Caribbean sun appear to set a marijuana field ablaze, bathing the hardy plants in smoldering red and orange. But a farmer named Thomas tells of a different tale as he lights a fat marijuana spliff: a tale of an industry scorched at both ends - by global competition and the U.S.-led war on drugs. "This I grow in my own field, the best in Jamaica, high-grade," says Thomas, standing on the veranda of his small cement home and letting out a billow of blue smoke. "But I don't grow so much anymore." Like its banana and sugar industry, Jamaica's once lucrative marijuana production has fallen a long way since the 1970s, when small planes would land regularly to fly the precious contraband to the United States. Caribbean marijuana, largely a Jamaican affair, fed about 20 percent of world consumption in those days. Today it accounts for less than 5 percent, according to the U.N. Caribbean Drug Control Coordinating Mechanism, a drug-monitoring program based in Barbados. "Ganja has been mashed up just like everything we grow ... the bananas, the sugar. The ganja, it doesn't sell anymore," says Thomas, 66, who for 40 years has been growing the hemp on the six-acre plot his grandfather once used to raise tomatoes and cucumbers. Marijuana growing and consumption is illegal in Jamaica, which is why Thomas and other growers won't let their surnames be published. But it's tolerated. Another reason for anonymity is an agreement by the Jamaican government that allows American agents to burn illegal crops. In 1991, Jamaica produced 705 tons of marijuana, according to the U.S. State Department. The department's most recent figures show a yield of 235 tons in 1997. "I made enough money in those days," says Omar, another farmer. He and Thomas say they used to make around $4,000 a year, enough to live on comfortably. Now, they make half that. By the early 1980s marijuana had gained widespread local acceptance with the blessing of reggae heroes like Bob Marley. But it had also earned the full attention of America's drug fighters. U.S. customs agents were on the alert and hundreds of acres of fields throughout the Caribbean were burned. Thomas says his fields were torched four times. The U.S. drive also boosted the price for marijuana in North America, the weed's largest market. Americans and Canadians responded by growing their own, hardier strains. American marijuana "is far superior to Jamaican," says Steve Bloom, the senior editor at High Times magazine, the bible of American aficionados. "Jamaican bud is great; you just have to smoke a lot." North American marijuana tends to be grown in greenhouses where temperature, water and light are controlled. Jamaican marijuana is grown now on remote hillsides and in marshes and swamps where it is harder to detect but is hostage to the weather. Mexican marijuana has also cut into Jamaica's market, even though it's considered poor because it's dried out for shipping. American officials say more is flowing into the United States with the increase in legitimate trade under the North American Free Trade Agreement. Because Mexican marijuana is so accessible, even Jamaican traffickers operating in the United States buy it to sell. Despite Jamaican marijuana's sharp decline in the world, the local market keeps a slimmed-down industry relatively healthy. The plant was originally brought to Jamaica by Indian indentured laborers in the 19th century. Plantation owners used it as a medicinal herb. Then its popularity spread with the advent in the 1930s of Rastafarianism, whose adherents considered marijuana holy. As reggae broadened marijuana's appeal, it began to filter through the island's rigid class structure. Today, even though the drug still has followers, its days as a king crop are over. Still, old habits die hard. "I'll never quit growing ganja," says Thomas, with a sly grin. "What would I smoke?" - --- MAP posted-by: Beth