Pubdate: Mon, 14 May 2001 Source: San Jose Mercury News (CA) Copyright: 2001 San Jose Mercury News Contact: http://www.sjmercury.com/ Details: http://www.mapinc.org/media/390 Author: SEAN WEBBY CSU STUDIES SYSTEMWIDE POLICY TO PREVENT ALCOHOL, DRUG TRAGEDIES California State University has proposed its first systemwide alcohol policy for its 23 campuses, less than a year after an 18-year-old Palo Alto freshman died from an overdose of blackberry brandy at a Chico State fraternity. If approved in a July vote, the plan could be in place when the system's 370,000 students return to class this fall. It proposes limiting advertising and sponsorship from the alcohol industry at college events; creating alcohol advisory groups for each campus; including alcohol-abuse education in orientations for parents and students; and enforcing drinking laws more aggressively. In its first year, CSU campuses would split $1.1 million to implement what the chancellor's office calls the first systemwide alcohol policy in the country. "I hope this is a big wake-up call for all universities in our country," said Edie Heideman, whose son Adrian was found dead Oct. 7 after a fraternity ritual at California State University-Chico. "It's coming late, but this gives meaning to my son's unnecessary, premature and horrifying death." Heideman's death and two other close calls with student drinking prompted Chancellor Charles B. Reed to form a group of university presidents, students, faculty members and alumni to develop an alcohol policy. "They want to go off and experiment with alcohol as if it were some college or university rite of passage," Reed said Monday, a day before the university board first reviews the plan. "We need to do everything we can . . . to promote healthy choices for students and try to overcome this culture of college drinking." The policy would tie together a variety of alcohol policies at state universities. Banning alcohol won't solve the problem, said Ken Swisher, the chancellor's spokesman, because students can easily get it off campus. So the policy aims to downplay beer and liquor trademarks at university events, post drinking laws and school rules on campus Web sites and develop treatment programs. San Jose State University's alcohol policy, published in the student handbook, allows the sale of beer and wine to students older than 21 at the Market Cafe on campus. Beer also is sold at Spartan Stadium. Many students at San Jose State sounded skeptical about drinking policies. "I think students are going to drink no matter what you do," said junior Noelle Gysen, 22. "You can throw someone out of the dorms; all it will do is cause more people to live off campus." While education and awareness campaigns come with good intentions, many of the recommendations sound like old news, said San Jose State University's student body vice president. "It's all about telling students what they already know," said Akbar Shetty, a 23-year-old senior who also is president of San Jose State's residence halls. "It seems like they're going to make students feel guilty for using alcohol. It's always more exciting for students to break the rules, especially freshmen." Shetty said drinking at San Jose State seems to be on the rise in the four years he's attended the school. He acknowledges drinking as a freshman and thinks the university should encourage more-responsible drinking and make students more part of the solution. San Jose State's Alcohol and Drug Abuse Prevention Committee has two faculty or administrative members for every student, Shetty said, and the group seems more concerned about keeping the school from getting sued than engaging students. Not so, says Oscar Battle, who chairs the committee and is the university's coordinator of health education. The university makes a concerted effort to educate students about alcohol and drug abuse and offers resources such as counseling, psychological and medical help for students with substance abuse problems, he said. The committee has been struggling for three years, he said, to get a consensus on strengthening the drinking policy at San Jose State, which would include making it a violation to have an open container of alcohol on campus and enforcing underage drinking laws at tailgate parties. Jonathan Collaco, 18, says there's little enforcement of drinking laws in the dorms, where it's OK to drink if you are 21. But the cafe on campus is strict about checking IDs. Still, some of the ideas could be useful, he added. "It's worth a try. I have a lot of friends who aren't looking for help, but if treatment programs are around and more visible, maybe they would stop drinking so much," Collaco said. In December, Chico State banned Heideman's fraternity, Pi Kappa Phi, from its campus. Three of its fraternity members pleaded guilty in February to misdemeanors for their roles in the fatal event, in which freshman pledges were introduced to their "big brothers" by drinking beers and other alcoholic beverages and watching strippers. An autopsy showed Heideman had close to five times the legal limit of alcohol in his blood and may have choked to death on his vomit. His mother said she was pleased with the recommendations, especially the calls for stricter enforcement of drinking laws. She said she heard some people -- students mostly -- making jokes about students getting sick from alcohol. "I am sick and tired of young men and young women feeling the need to prove their man-or womanhood through drinking," she said. "Because of that, my son died on the threshold of his manhood." Mercury News staff writers Roxanne Stites and Becky Bartindale contributed to this report. - --- MAP posted-by: Jay Bergstrom