Pubdate: Wed, 02 Mar 2005 Source: Red Bluff Daily News (CA) Copyright: 2005 Red Bluff Daily News Contact: http://redbluffdailynews.com/ Details: http://www.mapinc.org/media/1079 Author: John Chase Bookmark: http://www.mapinc.org/topics/opiates (opiates) OPIATES ARE 'GOLD STANDARD' FOR RELIEF Editor: Re: Your Feb. 26th reprint of "The Price of Health and Painkillers" from the Salt Lake City Tribune. Yes, one thing badly needed is to stop those abominable "Ask your doctor if ____ is right for you" ads. Action is also needed at the other end of the drug advertising spectrum the absolute silence on opiates as painkillers. Opiates are the gold standard of pain relief. They are not harmful to any organs if taken as prescribed. There is a risk of addiction, but it is very slight unless the patient has a history of abusing other drugs. If a patient reacts badly to the NSAID and COX-2 painkillers, and has no history of drug abuse, the doctor should consider opiates. The media has not done a good job of reporting on this. According to the AMA (American Medical Association), "Unbalanced and misleading media coverage on the abuse of opioid analgesics not only perpetuates misconceptions about pain management; it also compromises the access to adequate pain relief sought by over 75 million Americans living with pain." See www.ama-assn.org/ama/pub/category/11541.html. John Chase, Palm Harbor, Fla. - --- MAP posted-by: Jay Bergstrom