Pubdate: Wed, 16 Nov 2016 Source: Sentinel Review (CN ON) Copyright: 2016 Woodstock Sentinel Review Contact: http://www.woodstocksentinelreview.com/letters Website: http://www.woodstocksentinelreview.com/ Details: http://www.mapinc.org/media/2385 Author: Bruce Chessell Page: A3 EDUCATION CAMPAIGN FOCUSES ON 'ADDICTION MATTERS' Addiction can hit close to home for some people - and can often end tragically for those involved. This week, the Canadian Centre for Substance Abuse, in partnership with the Canadian Mental Health Association (CMHA) and other participating organizations, will be holding their annual education campaign, National Addictions Awareness Week. This year's theme, Addiction Matters, will draw attention to substance misuse as a chronic health issue that impacts individuals, families and communities across Canada. CMHA Oxford executive director Mike McMahon said six-million Canadians will meet the criteria for substance abuse disorder in their lifetime. "Youth 15 to 24 have the highest rate of substance abuse disorders and people with mental illness are twice as likely," he said. "In Ontario, the annual cost of alcohol-related health care and law-enforcement corrections (as well as) lost productivity is at least $5 billion." McMahon said the public is constantly affected by the myths of addiction and the stigma related to addiction. "Addiction and substance misuse are often connected to somebody's lived experience and their behaviour patterns, but that's not a nature of the illness," he said. "Somebody's behaviour pattern is quite separate from their addiction illnesses If you look at everything from media reporting to the way we look at these things in our daily life, we often link addiction with issues that are not connected, and that's one of the myths about addiction." Ontario is currently coping with a crisis related to a number of deaths resulting from opioid addiction. Opioid drugs include Fentanyl, heroin, morphine and Oxycontin. "Fentanyl is 50 to 80 times stronger than morphine," McMahon said. "One grain, the size of a grain of salt, is enough to cause an overdose of Fentanyl. "This is an Ontario issue, but Woodstock is not immune to the issues that are affecting our entire province," he added. "So we need to know and advocate for folks in our community to feel comfortable to come forward with illnesses that are causing challenges in their lives." There will also be a free concert called Stage For Change, featuring artists Ab by Stewart, Bailey P elk man, Evergreen and Carter Nichol, at the Church of the Epiphany in Woodstock for National Addiction Awareness Week on Friday from 6 p.m. to 10 p.m. The event will be presented by Addiction Services of Thames Valley's foundation It's Possible. For more information about the event visit http://www.facebook.com/events/115755958893365/. - --- MAP posted-by: Matt