Pubdate: 13 Feb. 1999 Source: Chicago Tribune (IL) Section: Sec. 1 Copyright: 1999 Chicago Tribune Company Contact: http://www.chicagotribune.com/ Forum: http://www.chicagotribune.com/interact/boards/ Author: Larry A. Stevens and Marty Nachel MATURE DRINKING SPRINGFIELD -- Zero tolerance is not the answer to college binge drinking; rather it is the very cause of this behavior. The phenomenon of college binge drinking is the direct result of our efforts to eliminate all alcohol consumption among 18- to 20-year-olds. There is no avoiding mixed messages when a zero-tolerance alcohol policy is imposed upon young adults who are also marketed to by mainstream advertising campaigns for alcoholic products. No matter how glamorous breweries, wineries and distilleries attempt to make consumption of their product seem, none of their efforts could ever have quite the effect of prohibition. Although we fret about what messages we are sending these young adults, we should be paying more attention to the message that they are sending us--that is, "See how disasterously counterproductive your feeble attempts at controlling our behavior are?" Under zero-tolerance, there is no opportunity for young adults to learn the responsible use of alcohol they are expected to practice beginning on their 21st birthday. If they were allowed at least to have a beer or two or a couple glasses of wine with their dinner at home or in a restaurant, this important socialization process would make binge drinking much less likely. Larry A. Stevens DRINKING TIPS ORLAND PARK -- In addition to Peter Palanca's tips for avoiding mixed messages about alcohol ("Kids and drinking," Voice, Feb. 4): - - Parents who enjoy an occasional drink in the home should do so openly. Moderation is key. - - Show children that wine, beer and other alcoholic drinks are acceptable beverage alternatives (for adults) at the dinner table. - - Allow children a small taste; this will not only satisfy their natural curiosity, but it will also help to avoid the "forbidden fruit" syndrome. Marty Nachel - --- MAP posted-by: Patrick Henry